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Application Marketing for the Modern Landscape

Meeting enrollment goals is harder than ever.

 

New NACAC guidelines, increasing college costs and the changing behaviors of Gen Z have all combined to limit institutions’ abilities to predict incoming classes.

 

That’s why it’s critical for enrollment managers to foster meaningful relationships with prospective students and nurture those connections throughout the college journey—from search to application to admit to enroll.

Two Ocean Education Partners helps enrollment leaders implement innovative new solutions to improve application marketing.

We unite the best practices from our experience in higher education and Fortune 500 marketing to:​

  • Create communication strategies to increase applications from right-fit students

  • Use multi-channel marketing to meet students at the most relevant touchpoints during college search

  • Build custom targeting plans to reach enrollment and revenue goals

Want to hear more about our new approach to application marketing?